Demographics Report Explained

Modified on Fri, 10 Mar 2023 at 05:15 PM

Standard Reports > Demographics


  • Head to Insights > Standard Reports on the left-hand side menu

  • In the drop-down menu > select Demographics 


On this page, you will be able to see 2 charts, which populate using the age & gender login form options (where enabled). These charts also use data collected through social logins where a guest's age or gender is publicly shared on their social profile.



Gender Breakdown

The Gender breakdown pie chart will show you the number and percentage breakdown of WiFI logins (new and repeat users) per know gender:


Age Breakdown

The Age breakdown chart will show you the number and percentage breakdown of WiFi logins (new and repeat users) per known age group:




Click here to view our video guide on the Demographics Report:

                                                




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